CHRISTINE YEE

Content Marketing. Writing. Social Media. SEO. Digital PR

 I was brought on by a company called FusionZONE Automotive to broaden the scope of their existing SEO practices. FusionZONE specializes in the development of responsive websites for car dealerships.

However, they also provide additional offerings such as SEO, social media and Adwords account ...

I was brought on by a company called FusionZONE Automotive to broaden the scope of their existing SEO practices. FusionZONE specializes in the development of responsive websites for car dealerships. However, they also provide additional offerings such as SEO, social media and digital PR. 

Much of their existing SEO results were being achieved through technical optimizations. The company wanted to go beyond  ...

HAIR RESTORATION ARTICLES AND POSTS

www.dermhairclinic.com/ugraft/

www.dermhairclinic.com/advanced-fue-hair-restoration-illustrations/

www.dermhairclinic.com/scalp-micropigmentation-smp-via-trichopigmentation/

www.dermhairclinic.com/eyelash-hair-transplant/

www.dermhairclinic.com/ugraft-patent-body-hair-transplant-african-american/

www.dermhairclinic...

Although my focus has been on offsite and onsite SEO projects I was also given the responsibilty of managing webmasters to ensure the completion of technical tasks. 

Here are examples of technical areas that needed to be addressed. 

-  robots.txt issues causing errors being reported by tools like Bing and Google webmaster tools

-  ...

The requested offsite SEO strategies for the hair transplant site (www.dermhairclinic.com) and the cosmetic procedures site (www.finetouchdermatology.com) included:

(1) continued development of mini-sites

(2) social media

(3) procurement of quality backlinks from reputed high page ranked sites

Mini-Sites

Onsite SEO

After you know what your keywords should be, you can get started applying your keyword research to your SEO efforts. Onsite SEO is fairly straightforward. After you've identified the most relevant keywords for each page of your site and weighed search volume vs. competition/difficulty...

In February 2011, I was hired by Pinagency in Glendale to take the social media efforts of AMI Clubwear (their main client) to a new level. The brand had actually developed a very successful ecommerce site. They were a leading destination for affordable nightclub fashion. Cute and edgy casual wear comprised their secondary niche. 

I joined the Urgent Content team with the main focus on managing the social media campaign for Adobe's Subscription Diaries video series.  However, this client project faced internal delays and decided to postpone their marketing initiatives.

The main project that I worked on was the social/digital PR outreach for a comedy screen writing conte...

Neoganda regularly submits pitches for web development projects within the mainstream entertainment industry. I provided research, ideation and writing support to help the company develop documentation and other material used to vie for a few of these opportunities. 

Project For Wes Craven Movie - My Soul to Take 

(1) T...

In the summer of 2010, I had the pleasure of working with an award winning digital creative agency in Los Angeles named Neoganda. They develop graphics, images and interactive web features for corporate brands and high profile entertainment films. 

The company was chosen to design the homepage of the Fair Game motion picture site, including a timeline of real life events spanning 2001-2007, starting with White House allegations of Ir...